Kharissa Beauty

Visual Style

• Minimalist, bright, and airy tones.
• Authentic, natural expressions (not over-staged).
• Aesthetic shots optimized for social media, website, and campaigns.

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‍Photography

• Product with model: lifestyle & studio shots to demonstrate usage (applying, holding, close-up of skin).
• Hero shots: product styled with minimal props for brand identity.
• Detail shots: focus on product detail.
• Mood shots: fresh, glowing, natural skin to reflect product effectiveness.

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‍Creative Direction

• Clean background (white, pink, pastel) for modern skincare aesthetics.
• Soft natural lighting to emphasize healthy skin glow.
• Styling that balances premium yet approachable vibes.
• Model selection representing target market (fresh, youthful, relatable).

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‍Deliverables

• High-resolution model + product photos (for website, catalog, and print).
• Styled hero shots for social media campaigns.
• Texture/detail photos for content variation.